The modern retail landscape aims to provide customers with seamless access to abundant merchandise, convenient delivery options, and an enjoyable shopping experience from the comfort of their homes. Although approximately 59% of executives strive to create exceptional customer experiences, a McKinsey study reveals that a mere 8% of customers feel satisfied with their shopping encounters. Oracle Retail Order Broker Cloud Service (OROBCS) emerges as a comprehensive, cutting-edge solution that combines distributed order brokerage and drop-ship software, empowering retailers to cater to customer preferences and elevate their shopping experiences.
Retailers face several challenges, including:
OROBCS provides retailers with the following:
Automation provides retailers with increased efficiency, accuracy, and improved customer service. OROBCS automates many order management and fulfillment tasks, such as inventory management, order processing, shipping and tracking, and customer communication.
OROBCS increases sales by:
Personalization : Providing relevant product recommendations and personalized promotions
Multiple fulfillment options : Pickups, home delivery, and ship-to-store
Real-time inventory updates : Quickly restock high-demand items and avoid stockouts
Automated order processing : Reducing delays and improving order accuracy
Streamlined returns and exchanges : Reducing customer frustration and dissatisfaction
Various industries utilize OROBCS, including luxury brands, home improvement retailers, and shoe and clothing retailers. It improves the efficiency and accuracy of their order fulfillment process. It provides customers with real-time updates on the status of their orders, thereby enhancing transparency for customers. It also works well in personalizing the shopping experience by providing relevant product recommendations and personalized promotions.
The Oracle Retail Supplier Direct Fulfillment module allows retailers to drop ship orders directly from the supplier instead of relying on their inventory. This module enables retailers to sell products without storing them on their premises. The dropshipping market size is set to hit $301.11 billion (about $930 per person in the US) in 2024 and $372.47 billion (about $1,100 per person in the US) in 2025, driven by consumers' shift toward online shopping and retailers' adaptation to that demand.
Implementing OROBCS provides retailers with diverse solutions that deliver rapid returns on investment and improved customer engagement. Making data work to the retailer's benefit, Oracle Science Engine can provide margin analysis and identify the most profitable location to fulfill an order. By optimizing profits and resources, retailers can ensure that customers remain at the heart of their solution, ultimately leading to a successful and thriving.