Digital Portal Enhancement Using Episerver
Our customer is one of the largest marketing associations in North America. They are a professional community of individuals and organizations involved in the practice, teaching and study of marketing. Their members and academics provide essential information, education, and networking opportunities to other members and the industry at large.
Challenges
- Provide marketers with an efficient digital platform for lead generation and campaign management processes.
- Implement contextual intelligence to understand user behavior and personalize content with automatic landing pages.
- Implement on-page analytics to provide marketers real time insights on campaign/page performance.
- Implement visitor segmentation with progressive user profiling with data captured across multiple channels.
- Develop a social connect to channel marketing initiatives on different social networking platforms
- Provide the best response time for pages using an efficient client side stack.
- Implement a complete responsive site across devices with different form factors
Revamped Digital Presence Improves Customer Experience for a Leading European Bank
Our customer is a top European banking player. With more than 52 million customers across 52 different countries, the Paris-based lender supports a broad range of banking products and financial services for its clients.
Challenges
- Their existing public facing site supported by .NET legacy systems was in danger of looking outdated, and not accurately representing their brand identity, products and service offerings.
- They lacked a responsive site that was compatible across mobile devices and smartphones.
- They were in need of a platform that was easy for their business users to learn and use/upgrade.
Enhanced Healthcare Experience with WCM for a Leading UK based Hospital
Our customer is a major research and teaching hospital located in England. It also boasts the largest emergency department of its kind in the UK.
Challenges
- No single source of validated information available for their healthcare professionals.
- The entire process of health check and follow-ups was time consuming. It lacked a focus on patient-centricity.
- Patients did not have any option to access and manage their health check results.
- Patients did not have the means to actively monitor their therapies and responses.
- No efficient way for a patient to reach out to a health care professional for any kind of interaction.
Store Management Solution Streamlines Collaboration for a Leading Retail Chain
Our customer is a US-based retail chain specializing in pop culturerelated clothing and accessories, as well as licensed music. It has grown to over 650 stores in the U.S., Canada, and Puerto Rico, and employs over 10,000 associates worldwide.
Challenges
- The retail chain lacked the ability to generate timely sales and performance reports to oversee the functioning of their various outlets. Creating and managing a customer database including details such as customer information, their order histories, loyalty information was also a challenge.
- Their Visual Merchandizing team lacked the means to access details related to the store layout, design, display etc. during a new store opening and share their feedback.
- No available system to access one cohesive view of customer feedback surveys or training programs being undertaken across the enterprise.
- Absence of a structured document management system to manage and share store/district specific information.
- Relied on manual processes for running promotions in different stores. Lack of automation hindered coordination across teams.
Supplier Management Portal with WCM for a Leading US based Supply Chain Company
Headquartered in US, the customer provides services globally across automotive, aerospace, defense, energy, medical, and agricultural industries. Their specialties include Integrated Supply Chain Management, Spend and Sourcing Management, Commodity Management etc.
Challenges
- The features available were minimal in functionality. It also had issues with response time.
- The portal was not responsive across different devices.
- Lack of content control—the simplest change to the site required significant technical resources. Business users could not independently add/ modify content without depending on the development team.
- Absence of an automated process to manage the supplier approval workflows.
- No provision for personalized dashboards, action item lists and reports in the existing setup.
- Their suppliers did not have an interface to respond to the quote. The whole process was carried out through mails.
- The existing system also lacked search functionality.
