Growth StageOnly products that gain market acceptance and are successful in the early stage graduate to the growth stage of the product lifecycle. Many companies fail to make the transition to this stage, because what works in the early stage doesn't necessarily work in the growth stage. In the growth stage, ISVs are more focused towards enhancing the product and keeping it ahead of the competition. This demands a different level of skill and team composition. |
Business Challenge | Pain Points | Aspire Services | - Resource availability and flexibility
- Need for different technical and architectural skill- sets
| - Need to implement and streamline processes and other disciplines
- Need for progressive scaling of people, especially the product development team
- New types of jobs like bug fixing, minor releases and patches
| - Development
- Internationalization and Localization
- Code re-factoring
- API/Component development
- Standards compliance
- Reporting
- Integration
- External Services Integration
- Business Process Automation
- Testing
- Unit Testing
- Regression Testing
- Test Automation
- Test Coverage
- Testing Memory Leaks
- Documentation
- User Manual
- Reference Manual
- Online Help
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As the product enters the growth phase, there will be newer areas to work on such as the release of a “lite” version, product documentation and so on. Hence it becomes necessary for ISVs to have product engineers with a variety of skills that are important at this stage of growth. In addition, absence of a streamlined process either increases the time to market, or can result in inferior products affecting the reputation of the company. Aspire Advantage- Availability of various combinations of skill-sets
- Defined process knowledge required to take the product further
- Process coaching towards transforming internal teams (of the software vendors)
- Flexibility in terms of team-size to support the varying and sporadic needs
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I wanted to take a minute to express my gratification for all the hard work your team has been putting in on our project. We are very pleased to have assigned this project to you. Everyone on the team has been very professional and we are very comfortable with their knowledge and work ethic. We consider ourselves lucky to have chosen Aspire to work with us.
